Running Valentine Ad for Men

I would love some help in this department, since I've never ran an ad before etc...

I plan on running a Valentine day ad for men in our local sports page on the internet. It would be for 3 days either 11-13 or 12-14? I'm wanting to advertise for the Express peels, chemical or enzyme peels. I've been offering the series of peels for $25 on tues and thur only and I would like to promote this.

Any ideas? What do you think?

Thank you again I would be so.............lost w/out your input.

Replies to This Discussion

Permalink Reply by Dave Waggoner on January 9, 2014 at 4:42pm

Hi Tracy,

So you are running an ad directed at men and the deal is for express peels for the guy? Or is the guy purchasing this package for their Valentine?

If you are marketing to guys trying to get them to come in for treatments then I would play up the idea of "Express"...like "get on the fast track to better skin". Yes, keep your treatments short for them and focus on getting them into some homecare. By the way, I don't let my clients do a series without purchasing home care first. Maybe you could promote a cleanser, toner and moisturizer AND the series for a reasonable price. That way they have all the tools for success.

Permalink Reply by Tracy Watson on January 10, 2014 at 11:32am

Sorry I should have been more clear.

This would be directed toward men to purchase a gift for their Valentine. Since men can be known to shop last minute I thought this would be a great way to advertise and draw ladies into the salon for a facial. Candance has given me a fantastic idea.