just opened in spa and I need ideas please!
I am just opening my first room in a day spa and I need ideas to get my name out there I am pretty much at the bottom of having the spa book me appointments so I am on my own to promote myself so if anyone has any ideas please share! If anyone would be willing to share protocals for any add on treatments such as eye and lip and hand treatments also I would greatly appreciate it!
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Replies to This Discussion
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Permalink Reply by ChrissyAnne Lewis on
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I just opened my own spa studio 6 weeks ago and brainstorming as well. I came from resort hotel spa's for the past 16 years so I am in the same boat. Love to toss aroud some ideas with you! I know that Groupon, Living Social etc are great to start. From the friends I know that have their own room, they all say you have to give away a lot to build clients whether it be your time or product. My cost per treatment is low and for add on's ( arm massage, foot scrub, aromatherapy scalp... ) I buy in bulk so it doesnt cost too much extra. I hope this helps!! :)
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Permalink Reply by Charity on
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Our spa took Our highest facial treatment (a machine that sculpts and drains) and broke it into 3 smaller services. We charge a $125 -$199 for this facial . We took 3 areas of the face eyes, neck and jaws and made these areas stand alone services for $45 each. Our gals explain do before and after photos, encourage a package of buy 5 get one free and they should come in twice a week for maximum results until their level of lift is achieved. Best part for client is on the 3rd service we give another free area as a special thanks. The client loves thieir results they will always add this other area to their next service and 75% add another package. So new clients love results, rebook, retail to maintain results and cross sell easily. Www.mysilhouettespa.com
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Thanks Charity I looked at the website and your spa offers a lot of great services.
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Thanks for the info. I did put in for some of the groupons I guess I just have to be patient for them to get back to me. I have heard the same thing about giving away and discounting services to get them in the door and to offer a good ref program so I will be working on that. Can I askwhat products you use and where you buy your products and what protocal you use for the foot scrub. My room is a dry room so I have been looking at different hand and foot treatment ideas have you seen the eco-fin for hand and foot treatments?
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I use Skin Authority for back bar and a Pumpkin peel from a medical company ( I dont retail the Pumpkin products ) but I do retail all of the SKin Authority. I also make a toner for sensitive skin/ post wax that I retail as well.
For a foot treatment, I use a salt scrub that I make using either Rosemary or Lavendar depending on what my client chooses. Removal using warm towels and then heated aromatherapy scented moisturizer for after. Because its just me, I am always looking to find creative ways to upgrade that you may find in a high end spa. I havent seen the Eco-fin hand and foot tx. I will take a look. :) What are you currently using for products? Do you retail them as well?
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I am also trying to find upgrades but I am just making my menu so I am trying to be a little creative. The eco-fin is from universal comp. I am currently using skinscripts but they do not have any body care products so I need to add one. I prob won't keep stock of retail products to start I have min room but skinscripts will ship to the client for me and the shipping is only $5.00 and they are here local for me so I can always pick things up which makes it nice.
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Thats great! Makes it easy when they are local, SKin Auth is local to me too. :) I would love to offer a body treatment but my room is so small. Down the road, I would love to have two rooms. One for facials, other for body... in a perfect world :)).
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Permalink Reply by Sheila Gordon on
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For body treatments if you wanted to do a wrap or something, Lotus touch makes a seaweed detox gel. You could use this with ace bandages (put on ace bandages and put them in a crock pot to keep warm, wrap client and then do a facial tx while wrapped. I learned this in school. I actually just ordered for myself from massage warehouse (cheapest that I found). I was thinking that after I work out at the gym, I was going to apply and sitin the gym sauna. I will let you know if I see any results :).
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oh and it's not a messy cleanup, you could probably leave on or massage into client or remove with warm towels.
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