This group is for Esty's to follow Shelley Hancock's fun stories of new treatments, products and marketing ideas. Using my 29 years in this industry, I love to share what's working to make my skincare business thrive!
Just did the third light treatment on an Asian client and she is ecstatic already! Not only does her face look so much brighter (pigmentation lighter) but she pointed out that the lines on the sides of her face have already diminished. It's always great when the client points out the changes. I can't believe the changes in my 70 year client after just four treatments. I'm starting a teenager with acne next week using green light (see my post below). This new light source is proving so far to achieve much faster results than LED.
Anyone in Ohio? I just came across an opportunity out there that I may be jumping on. I would need a motivated Esty that can work on her own and be very reliable. Email me directly if you would like to know more.
Hi Shelley. Just watched you on the Skin Script webinar (so good) and forgot to ask about the enzymatic cleansing solution and the Dermafiles. Did you mean you only need the solution if you do not immediately submerse the files in water? Then just scrub clean and let them sit in disinfectant?
Hi Tara...yes, you only need that enzymatic solution if you are in the habit of letting them sit out and dry up! Place them down in your water right after using it. Then srub with soapy toothbrush under hot water and down in your disinfectant solution for 10 minutes.
I did a webinar with Lisa and Dave from Skin Scripts....what fun! I'll be honest, I was a little nervous because this was my first one. But I think I'm hooked now! We scheduled our next one for Wednesday July 2nd at 9am. I'll be posting details on my website.
I'll be posting the new light source machine in the next couple of weeks after I finish the testing I'm doing on several clients. I also have two new LED machines coming up in the next couple of weeks! I'm a busy bee!
Tomorrow I'm giving a Shelley's Show & Tell workshop and we've hired a professional video crew to film it! So, if I have not made it to your city to play, you can view the video! This should be fun!
The video shoot went really well! We had kind of a quiet group of estys there that day....would have liked to had more questions asked, but I think it turned out nicely. Hoping to have it done within the next couple of weeks! I'll post when it becomes available!
Heading out for Vegas this morning! I'm really looking forward to meeting some of you in person. We're in booth 2307. You won't miss us....we're the ones having too much fun!
Hello to everybody, I'm new to the group also a new esty. I don't have any knowledge on professional products but Bioelements, since is the product we used at school, i would really appreciate if any of you can tell me of a really good line that i can try. I like bioelements but i want to know what's out there that can provide really good results for acne and hyperpigmentation. I would really appreciate any help from you very experience and knowledgable estys..
Welcome Norma to both our group and to this industry! You are gonna LOVE it. I highly recommend Skin Script. Quality products, great price point, no minimums and super great people. The have free webinars every Monday with great education!
First day at the Vegas Show was awesome! It's so fun to meet in person Estys that I feel so close to from phone calls and emails. Lots of hugs going on in my booth yesterday! Our hotel room faces the mountains, not the strip.....so I am sitting here watching the sun come up and it is breathtaking. Makes me forget I'm in Vegas! Okay, off to day two. Hope to see more of ya'll today!
I'm super excited! The video of my Shelley's Show & Tell workshop is done. You can now purchase it on my website. It's $30 but.....you get $30 off your next equipment purchase....so it's kinda free! :-)
Christine....no it doesn't. I chose not to talk about it. We've been testing it and getting some really great results but I'm kinda disappointed. I was expecting faster results than LED and I'm just not seeing it. The technology is much more expensive so I was expecting much more. I will say though that the testing with green light for acne is paying off. It took a few treatment for it to kick in, but our acne kid is looking really good!
I love it when I get to use a piece of my equipment on myself that I don't normally need and so I get to see first hand how effective it is! Yesterday a pimple came up right on my lower lip line...it's such a sensitive area! I used my CTL on it. I zapped it with 8 pulses twice and then another 6 pulses (HOT!). I applied some of my real balance serum and this morning...GONE! Whoohoo! Love it!
Hi Shelley, I watched your Show & Tell video yesterday and loved it, your story on
How you started and all the knowledge you share is greatly appreciated. I felt in love with all your toys I want them all :). Never stop doing what you do, there are a lot of us newbies out there not sure yet witch way or how to go and your advise and guidance is greatly appreciated. Thank you!
Norma....music to my ears. Thanks so much!! Yes, all of my toys are awesome. You have a $30 credit on file now....call me if you'd like to chat through anything!
Skin Script is holding a training in Seattle on July 20th. I can't wait to attend it! I'm familiar with the line thanks to you Shelley! Figured I better check it out! :)
Yesterday I tried a new marketing idea that I learned from a program my husband and I are doing and.....it worked! I put an ad on Craigslist entitled FREE Report: Five Steps to Younger Looking Skin. In the body of the email I put the link to my skincare centers website and instructed them to click the link on my homepage to receive their free report. I wanted to draw them to my website, not just give them the report. This morning when I checked my email, I got a bite!! So, I sent the report to this potential client along with a 20% discount off her first appointment. We'll see if we hear from her right away. We'll give her 5 days to respond and if we don't hear from her, we'll send an email checking in. But now I have her on my email list for future promotions. Pretty cool, huh?!
Hi Shelley, quick question. I know on the dermafile's old website it is recommended to only use the dermafiles on a monthly basis. Have you used it on someone once weekly and see adverse affects?
I am on a roll with these marketing ideas lately! I was helping an Esty on the phone with how to market a treatment using the Enhancer units. Ideas were just rolling off my tongue. I hung up and looked over at my assistant and she said...damn girl, great ideas! :-)
So, I put them to the test. I sent out an email to my Spa clients yesterday morning. My Esthetician called me (remember that I don't live near my Spa anymore. I have a fabulous Esty running it) and said that she received two phone calls right away. I am going to see about posting the email I sent out on my website. It will be on this page once I can figure out how to get it up there! http://www.shelleyhancock.com/businessideas.html
Hi Shelley, just wanted to let you know that i received the ultrasonic spatula and
I absolutely love it can't believe how fast the product penetrates the skinwith the
spatula, I will definitely buy from you again. Do you still have the LED mask or are
you using something different now?
Norma....so happy to hear you love your Spatula! I can't get the LED masks in red and blue anymore. :-( I'm working diligently on getting another LED unit. We've been testing with several companies. Hope to have something fabulous soon!
I received a LipoLight treatment on Thursday and I really had to share this experience with ya'll. I won't try to explain here (too much) but you can read all about it here: http://shelleyhancock.com/letschat.html
I'm off to Riverside Convention Center today for a "Shelley's Show & Tell" workshop. I always love giving these workshops! I'm going to show off the results of my new toy. I've been working on half of my face for two weeks now and it's pretty apparent....gotta start doing the other side so it can catch up! Watch for details on my website soon!
Setting up for the Long Beach Show tomorrow. Hope to see some of you there. I'm in booth 252 (up against the back wall). I'll have the prototype of my new toy there to play with! I'm also showing off a new model oxygen machine! Happy Friday everyone.
Friday was my 54th Birthday and I sent an email out stating that if you send me Birthday wishes, I'll email you the link to my "Shelley's Show & Tell" workshop video for free. I received over 300 emails!! Some of them made me laugh (you guys are so creative!) and some of the heartfelt comments really made my day. I can not thank you all enough. If you didn't get in on this, please feel free to email me and I'd be more than happy to send you the link. My email address is on my website.
We're getting closer to the New Toy arriving! It was a big hit at the Long Beach Show. The contest to name it is really fun! I think I have well over 200 entries to pick from. We'll be choosing in the next week or so. if you haven't heard about this New Ty yet, please visit my website to see a video and an incredible half face picture of me! Happy Sunday everyone!
I'm heading to Florida pretty soon for two workshops but I just was asked by Radiancy to work with them at the IECSC Florida Show on November 9th and 10th. Cool! So, those of you that couldn't make it to my workshop, I can now see you at the Show!! I'll be in booth 823 with Radiancy/PhotoMedex.
I got a few new toys in this week and have started the testing process. A couple we poopood right away but there's one that I'm kinda excited about! We run it through not only an effectiveness test but a stress test to see how sturdy it is. It's cordless (whoohoo!) so we will run the charge out for three or four days in a row to make sure it doesn't kick the bucket easily! I'm not going to tell you what it is yet, but keep your eyes open for details soon! Happy Saturday.....Shelley
Just finished up two fabulous workshops in Florida. We had so much fun. Florida Estys rock! Today we're heading off to play at Disney World....whoohoo!
I get it from Healing Zone Esthetics. We are actually working on a new one now with the same gal that formulated my awesome vitamin c+ serum. It will be available soon.
I'll be at Aesthetics International in Camarillo California on Monday December 15th from 10am to 3pm giving a workshop. Call them to register at (800) 344-7137. Spread the word please!
Shelley Hancock
Just did the third light treatment on an Asian client and she is ecstatic already! Not only does her face look so much brighter (pigmentation lighter) but she pointed out that the lines on the sides of her face have already diminished. It's always great when the client points out the changes. I can't believe the changes in my 70 year client after just four treatments. I'm starting a teenager with acne next week using green light (see my post below). This new light source is proving so far to achieve much faster results than LED.
Anyone in Ohio? I just came across an opportunity out there that I may be jumping on. I would need a motivated Esty that can work on her own and be very reliable. Email me directly if you would like to know more.
May 30, 2014
Ally Draizin
Do you have it available on your website yet? Can't wait!
Jun 3, 2014
Shelley Hancock
Not yet...coming soon!!
Jun 4, 2014
Tara Borders Dollar
Jun 5, 2014
Shelley Hancock
Hi Tara...yes, you only need that enzymatic solution if you are in the habit of letting them sit out and dry up! Place them down in your water right after using it. Then srub with soapy toothbrush under hot water and down in your disinfectant solution for 10 minutes.
Jun 5, 2014
Shelley Hancock
I did a webinar with Lisa and Dave from Skin Scripts....what fun! I'll be honest, I was a little nervous because this was my first one. But I think I'm hooked now! We scheduled our next one for Wednesday July 2nd at 9am. I'll be posting details on my website.
Jun 5, 2014
Lara Matthews
What is the new green light device? When will you carry it?
Jun 5, 2014
Shelley Hancock
I'll be posting the new light source machine in the next couple of weeks after I finish the testing I'm doing on several clients. I also have two new LED machines coming up in the next couple of weeks! I'm a busy bee!
Jun 5, 2014
Shelley Hancock
Tomorrow I'm giving a Shelley's Show & Tell workshop and we've hired a professional video crew to film it! So, if I have not made it to your city to play, you can view the video! This should be fun!
Jun 7, 2014
Kristy Floyd
Jun 7, 2014
Shelley Hancock
The video shoot went really well! We had kind of a quiet group of estys there that day....would have liked to had more questions asked, but I think it turned out nicely. Hoping to have it done within the next couple of weeks! I'll post when it becomes available!
Jun 10, 2014
Shelley Hancock
Heading out for Vegas this morning! I'm really looking forward to meeting some of you in person. We're in booth 2307. You won't miss us....we're the ones having too much fun!
Jun 19, 2014
Norma Blondet
Jun 20, 2014
Shelley Hancock
Welcome Norma to both our group and to this industry! You are gonna LOVE it. I highly recommend Skin Script. Quality products, great price point, no minimums and super great people. The have free webinars every Monday with great education!
Jun 20, 2014
Norma Blondet
Jun 20, 2014
Jamie Carson Ortiz
www.skinscriptrx.com
I think they have special pricing on sample packs.
Jun 20, 2014
Shelley Hancock
Norma....When I get back from the Vegas Show next week, I will help you with Skin Script!
Jun 20, 2014
Norma Blondet
Jun 21, 2014
Shelley Hancock
First day at the Vegas Show was awesome! It's so fun to meet in person Estys that I feel so close to from phone calls and emails. Lots of hugs going on in my booth yesterday! Our hotel room faces the mountains, not the strip.....so I am sitting here watching the sun come up and it is breathtaking. Makes me forget I'm in Vegas! Okay, off to day two. Hope to see more of ya'll today!
Jun 22, 2014
Shelley Hancock
I'm super excited! The video of my Shelley's Show & Tell workshop is done. You can now purchase it on my website. It's $30 but.....you get $30 off your next equipment purchase....so it's kinda free! :-)
Here's the link: http://shelleyhancock.com/workshopschedule.html
Jun 28, 2014
Christine Byer Esthetics
Jun 28, 2014
Norma Blondet
Jun 28, 2014
Shelley Hancock
Christine....no it doesn't. I chose not to talk about it. We've been testing it and getting some really great results but I'm kinda disappointed. I was expecting faster results than LED and I'm just not seeing it. The technology is much more expensive so I was expecting much more. I will say though that the testing with green light for acne is paying off. It took a few treatment for it to kick in, but our acne kid is looking really good!
Jun 29, 2014
Shelley Hancock
I love it when I get to use a piece of my equipment on myself that I don't normally need and so I get to see first hand how effective it is! Yesterday a pimple came up right on my lower lip line...it's such a sensitive area! I used my CTL on it. I zapped it with 8 pulses twice and then another 6 pulses (HOT!). I applied some of my real balance serum and this morning...GONE! Whoohoo! Love it!
Jul 5, 2014
Norma Blondet
How you started and all the knowledge you share is greatly appreciated. I felt in love with all your toys I want them all :). Never stop doing what you do, there are a lot of us newbies out there not sure yet witch way or how to go and your advise and guidance is greatly appreciated. Thank you!
Jul 5, 2014
Shelley Hancock
Norma....music to my ears. Thanks so much!! Yes, all of my toys are awesome. You have a $30 credit on file now....call me if you'd like to chat through anything!
Jul 6, 2014
Brooke Mouzakis
Jul 6, 2014
Norma Blondet
Jul 7, 2014
Shelley Hancock
Yesterday I tried a new marketing idea that I learned from a program my husband and I are doing and.....it worked! I put an ad on Craigslist entitled FREE Report: Five Steps to Younger Looking Skin. In the body of the email I put the link to my skincare centers website and instructed them to click the link on my homepage to receive their free report. I wanted to draw them to my website, not just give them the report. This morning when I checked my email, I got a bite!! So, I sent the report to this potential client along with a 20% discount off her first appointment. We'll see if we hear from her right away. We'll give her 5 days to respond and if we don't hear from her, we'll send an email checking in. But now I have her on my email list for future promotions. Pretty cool, huh?!
Jul 13, 2014
Carrie Flournoy
Jul 17, 2014
Tara Borders Dollar
Hi Shelley, quick question. I know on the dermafile's old website it is recommended to only use the dermafiles on a monthly basis. Have you used it on someone once weekly and see adverse affects?
Jul 17, 2014
Shelley Hancock
Tara: You can use the dermafiles weekly just like you would do a series of microderm treatments!
Carrie: I put it under beauty services!
Jul 17, 2014
Shelley Hancock
I am on a roll with these marketing ideas lately! I was helping an Esty on the phone with how to market a treatment using the Enhancer units. Ideas were just rolling off my tongue. I hung up and looked over at my assistant and she said...damn girl, great ideas! :-)
So, I put them to the test. I sent out an email to my Spa clients yesterday morning. My Esthetician called me (remember that I don't live near my Spa anymore. I have a fabulous Esty running it) and said that she received two phone calls right away. I am going to see about posting the email I sent out on my website. It will be on this page once I can figure out how to get it up there! http://www.shelleyhancock.com/businessideas.html
Jul 24, 2014
Norma Blondet
I absolutely love it can't believe how fast the product penetrates the skinwith the
spatula, I will definitely buy from you again. Do you still have the LED mask or are
you using something different now?
Jul 26, 2014
Shelley Hancock
FREE workshop in Riverside California on Sunday August 17th.
Register here: http://shelleyhancock.com/workshopsandvideos.html
Norma....so happy to hear you love your Spatula! I can't get the LED masks in red and blue anymore. :-( I'm working diligently on getting another LED unit. We've been testing with several companies. Hope to have something fabulous soon!
Jul 30, 2014
Norma Blondet
Jul 30, 2014
Shelley Hancock
I received a LipoLight treatment on Thursday and I really had to share this experience with ya'll. I won't try to explain here (too much) but you can read all about it here: http://shelleyhancock.com/letschat.html
Let me know what you think!
Aug 10, 2014
Shelley Hancock
I'm off to Riverside Convention Center today for a "Shelley's Show & Tell" workshop. I always love giving these workshops! I'm going to show off the results of my new toy. I've been working on half of my face for two weeks now and it's pretty apparent....gotta start doing the other side so it can catch up! Watch for details on my website soon!
Aug 17, 2014
Shelley Hancock
New toy info: http://shelleyhancock.com/newtoy.html Enter my contest to name it and win a FREE toy!
Aug 21, 2014
Shelley Hancock
I just posted a pic of me after doing 14 ten minute sessions on one side of my face with my new toy. http://shelleyhancock.com/newtoy.html
Started working on the other side yesterday so I'm a bit evened out by the Long Beach Show! :-)
Aug 30, 2014
Shelley Hancock
Setting up for the Long Beach Show tomorrow. Hope to see some of you there. I'm in booth 252 (up against the back wall). I'll have the prototype of my new toy there to play with! I'm also showing off a new model oxygen machine! Happy Friday everyone.
Sep 5, 2014
Shelley Hancock
Friday was my 54th Birthday and I sent an email out stating that if you send me Birthday wishes, I'll email you the link to my "Shelley's Show & Tell" workshop video for free. I received over 300 emails!! Some of them made me laugh (you guys are so creative!) and some of the heartfelt comments really made my day. I can not thank you all enough. If you didn't get in on this, please feel free to email me and I'd be more than happy to send you the link. My email address is on my website.
We're getting closer to the New Toy arriving! It was a big hit at the Long Beach Show. The contest to name it is really fun! I think I have well over 200 entries to pick from. We'll be choosing in the next week or so. if you haven't heard about this New Ty yet, please visit my website to see a video and an incredible half face picture of me! Happy Sunday everyone!
Sep 14, 2014
Shelley Hancock
Some super sad news about my New Toy! Please watch this short video:
https://www.youtube.com/watch?v=j_RSqdsap1M
Back to the drawing board!
Oct 2, 2014
Shelley Hancock
I'm heading to Florida pretty soon for two workshops but I just was asked by Radiancy to work with them at the IECSC Florida Show on November 9th and 10th. Cool! So, those of you that couldn't make it to my workshop, I can now see you at the Show!! I'll be in booth 823 with Radiancy/PhotoMedex.
Oct 13, 2014
Shelley Hancock
I got a few new toys in this week and have started the testing process. A couple we poopood right away but there's one that I'm kinda excited about! We run it through not only an effectiveness test but a stress test to see how sturdy it is. It's cordless (whoohoo!) so we will run the charge out for three or four days in a row to make sure it doesn't kick the bucket easily! I'm not going to tell you what it is yet, but keep your eyes open for details soon! Happy Saturday.....Shelley
Oct 18, 2014
Shelley Hancock
My two new products are here!! Renewal Gel and Vitamin C+ Serum. They are awesome. Click on this page and scroll to the bottom:
http://shelleyhancock.com/rtskincareproducts.html
Oct 21, 2014
Shelley Hancock
Just finished up two fabulous workshops in Florida. We had so much fun. Florida Estys rock! Today we're heading off to play at Disney World....whoohoo!
Oct 28, 2014
Tara Borders Dollar
Was just curious where you get your 100% Hyaluronic Acid from?
Nov 1, 2014
Shelley Hancock
I get it from Healing Zone Esthetics. We are actually working on a new one now with the same gal that formulated my awesome vitamin c+ serum. It will be available soon.
Nov 3, 2014
Shelley Hancock
I'll be at Aesthetics International in Camarillo California on Monday December 15th from 10am to 3pm giving a workshop. Call them to register at (800) 344-7137. Spread the word please!
Nov 5, 2014