Replies to This Discussion

Permalink Reply by Laura Cooksey on December 15, 2011 at 1:25pm

We use Constant Contact to email newsletters to our clients.  If we try to do it through our email server we can only mail a few at at time, so Constant Contact is the way to go for us as we have almost 3,000 people in our database.  To get your clients to come back monthly give them an incentive to pre-book before they ever leave your place of business!

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Permalink Reply by Hannah Levy on December 15, 2011 at 3:45pm

Hi Sandra - I met these people from LocBox at the Face & Body San Jose show in August. They are a start up and already working with tons of Estheticians. I watched one of their demonstrations and it looks AWESOME and super easy to use. you can import clients birthday information for a birthday special, and you can send out special deals to your existing clients only. I believe they are offering a free trial and the commission they take is minimal in comparison to their competitors. http://getlocbox.com/

I hope this helps and good luck!

Hannah Levy

ASCP Advertising Coordinator

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Permalink Reply by Shelley Hancock on December 16, 2011 at 7:48am

I'm with Laura...we use Constant Contact also. In fact, I just sent a holiday email out this morning with a special offer for appointments booked between Christmas and New Year's Eve. I want to get the Esty that works for me busy that week.

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Permalink Reply by Sandra Crespo on December 16, 2011 at 5:37pm

Thank you everyone!! I REALLY appreciate everyones help.... I decided to go with Constant Contact because they offer the 60 day trial.  I sent a holiday email out this morning! I'm excited to see the outcome :-D

 

Do you ladies have any ideas on offers you can please share? I am fairly new at this and want to make sure I am offering things that would attract a client... Thanks

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Permalink Reply by angela testa~kerivan on December 16, 2011 at 11:02pm

I'm sorta new as well but a small dollar amount worked for me this year, along with some chocolate! I just did a very simple 4 chocolates, $10 off treatment & with 20 out of 23 clients I sold a treatment as I handed them the Holiday gift! There are tons of ways , buy one get one, buy 2 get one, buy one get one 1/2 off...... if you have microderm & LED Rejuvenation buy a Microderm get a LED Free works very well for the client & for you! BUT MY FAVORITE .... I DID THIS LAST YEAR ... BUY ONE GET ONE FOR A FRIEND ..... WORKED GREAT & GAINED ABOUT 75% OF THE FRIENDS AS REGULAR CLIENTS! Good Luck

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Permalink Reply by Sarah Post on January 27, 2012 at 8:34am

Hi! I love those ideas...i'm new and am having trouble with prebooking and getting new clients 

at the spa I work at..do you have any suggestions?...and how did you present the buy one get one?

Much Thanks:)

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Permalink Reply by kathryn Barrel on December 19, 2011 at 7:00am

Sandra,

 

i have used Constant contact, and really like it. I have also used mailchimp.com to make one of a kind blasts, and emails and connect them to facebook, too... both are very good companies in my humble opinion. Mailchimpm is free until you hit 2,000 subscribers.

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Permalink Reply by Kellie Campbell on January 8, 2012 at 12:24pm

Mail Chimp and it's free

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Permalink Reply by Christen Scanlon on January 23, 2012 at 1:34pm

I use mailchimp as well and love it. Especially the free part!

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Permalink Reply by Ann Prendergast on January 8, 2012 at 5:54pm

Sandra~

ASCP has a newsletter format, you should check that out :)

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Permalink Reply by Susan E Mefford on January 28, 2012 at 8:05am

 

I know that alot of businesses use Constant Contact.  I am thinking of using it myself.  Susan

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