Hello Estys, I’m blessed to be relocating my business from a salon to a home-based business, but I’m wondering if my advertising style should change. While located at the salon, in order to generate business, I sometimes ran specials with companies like Living Social, plus I placed my brochures and flyers throughout the salon, but it’s my understanding that this option isn’t available for home-based businesses. What other types of advertisement (besides word of mouth) do you guys suggest? Thanks!
Donna, great advise, you are correct. I've met a few salon owners that focus on hair only, i.e. no waxing, facials, or make up application, and I am praying to pickup business from as many good places as God allows. :-)