Comment

Comment by Katrina Kulm on September 1, 2011 at 8:28pm

I didn't get a chance to stop by your booth at the show and smell your new Enzyme of Apples, Pears, Grapes and Pumpkin..if anyone has already bought it, is it more on the apple side with a hint of pumpkin?

Comment by Lisa VanBockern on September 1, 2011 at 9:26am

Thanks Andrea!  The trade shows are so much fun because we get to meet our customers and put a face to the name.  We had a great time in San Jose - it is such a beautiful city.  It was great to meet you and thanks for coming to the class!

Comment by Gina Williamson on August 31, 2011 at 8:12pm

Thank you Lisa!! (just saw this- somehow I missed it...!)

Comment by Andrea Stein on August 31, 2011 at 7:17pm

Hi Lisa, It was a pleasure meeting you this past weekend at the San Jose show! I really enjoyed Skin Scripts presentation and look forward to adding more of the products to my back bar!

Comment by Lisa VanBockern on August 13, 2011 at 11:47am

Gina:  I measured the ph of the Coconut enzyme mixed with the Lactic (I did 2/3 coconut and 1/3 lactic).  The coconut is generally a 4.38 ph, the lactic is a 1.63 ph.  The new ph with the combined product was around 3.2 ph.  So, yes, the combination definitely lifts the ph of product applied to the skin.

Comment by Shelley Hancock on August 13, 2011 at 8:22am

Lisa...I'm with you regarding passion. I truly believe passion is why I'm so busy, not because I'm the best Esty around. The clients that walk through my door can feel the energy (passion) and they want some of it, they want to be around it. I've known some very knowledgable Esty's throughout my years in this industry and a lot of them just couldn't make it in business and I can tell you exactly why...their energy. Don't worry that you don't know everything. Like Lisa said, you can find the answer for them and they will respect you for that! Just have fun!

Comment by Lisa VanBockern on August 12, 2011 at 1:26pm

It took me a year to build my loyale clientele.  After a year I was fully booked (and that was in a good economy); I think adding value to the client is key; if I encountered a skin condition that I didn't know how to treat, I'd order a book on that skin condition and research until I had an answer.  I also have aestheticians that offer a special rate if the client will continue to book every month.  When you have passion, the $$$ will follow.

Comment by Gina Williamson on August 11, 2011 at 9:06pm

Thank you Theresa- this makes me feel better. I am looking forward to the day when I have "loyal clients" LOL!!

Starting out can be very discouraging... just keeping the faith!! :-)

Comment by Theresa on August 11, 2011 at 9:01pm

Gina I wouldn't worry to much about it. You will have the opportunity to unravel it when you have your next set of cards printed. You could easily over time increase some of your services. I would not do all of them at once so it's not as noticeable. Your loyal clients will continue to come back to see you regardless of price.  For my loyal clients if they come see me every 4 weeks I offer them a membership price. A flat rate for most of my services.  This works out very well for me too, and I can count on them booking monthly instead of every 3 months or so when they can afford it.

Comment by Gina Williamson on August 11, 2011 at 6:54pm

Well, I feel like I missed the boat here... I already printed menu cards that I've been handing out with my lower prices trying to appeal to a "middle ground" of clientele..... how do you unravel from that?

:-((

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