Business Women Tips & Wisdom

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Business Women Tips & Wisdom

Spa owners, entrepreneurs, or anyone thinking of building their own business and wanting to share their thoughts and experiences.

Location: Bellevue Washington
Members: 526
Latest Activity: Nov 26, 2018

Discussion Forum

New business 2 Replies

Started by Sandy Defilippi. Last reply by Sara West Jul 7, 2015.

How to find a mentor in Texas? 4 Replies

Started by Ebony. Last reply by Ebony Jul 3, 2015.

Salary Structure - Esthetician/Eyelash Extension Tech 1 Reply

Started by Lisa Healy. Last reply by Tara Oct 29, 2014.

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Comment by Robin A Townsend on February 2, 2013 at 3:22pm

Gladys, like you, I set out on my own after working for Plastic Surgeons for over 15 years.  It is the best decision that I have made thus far in my career.  Do not count on all of your previous clients to follow you as many say that they will.  Be prepared to take steps to 'grow your business' by marketing to new clients.

Unlike many of me colleagues, I have been highly successful with 'locally based' coupons.  (Those offered in my city).  As a result, my business has grown tremendously!  The advertising of my business (free) via coupons has been priceless for me.  Advertising dollars that were not available to me when I started.  I am featured thru my local newspaper and advertised on four local radio stations each time that I run a coupon. 

Sayra is correct, if the customer feels your passion, not only will they return but they will tell others.  This has happened for me.  It can happen for you too!  You have taken a 'leap of Faith' so just continue to have Faith in yourself!

Comment by Sayra Hill on February 2, 2013 at 2:43pm

Customers will want to come back for repeat treatments, and I say this with caution, if you "WOW" them with your treatment.  That means starting at the greeting to walking them out the door when the session is over.  Give them something to talk about with their friends.  They need to feel your passion and not just you doing your job.  Give much and it will be given back and overflowing!  I must say I have worked hard to please my clients but it always come back in $$$ plus a feeling that I am making the world a better place when clients leave rejunvinated, confidant and ready to "face" a difficult world out there.  They will seek you out if you offer this kind of service but it does take time for word to spread.  I would do volunteering at shelters for women when you have no clients.  Those women need a loving touch and you can give this if you find you need customers.

Comment by Shareen Rustin on January 11, 2013 at 4:56pm

Dermalogica is coming to North Carolina:

* Understanding Dermalogica Ingredients 10a - 1pm

* Microzone Treatments for Oily and Acneic Skin 2pm - 5pm 

 Feb 25, 2013 @ Marriott -call for directions (919) 781-0000.

Dermalogica is a cosmeceutical grade skin care line.

If anyone is interested in partnering with the company to carry this product in the salon call: (703)448-5480, also to register for the classes.

Comment by Gladys Allen on December 21, 2012 at 7:35am
Thanks Sayra..... You are right! We do use text and email to much these days. A personal call is great!
Comment by Sayra Hill on December 20, 2012 at 1:34pm

I would recommend not spending any money on extras until you build your repeat customers....I enjoying calling my clients on the phone to remind them of appointments.  They get my "smiling" voice tellling them I am looking forward to seeing them the next day.. a more personal touch that takes a little more time but humanly reaches out.  Our society is totally taken up with too many texts and emails which seems at times so cold and impersonal. Things seem so fast paced in this world we live in and I want my clients to know this is where they can get away from that! My voice tells them I am ready to help them escape and I remind them that I too am escaping with them.  I would say 90% of my clients come to do that instead of placing their skin as the main reason they are here.  Of course my passion is to help them with their skin and relaxing is part of the treatment!

Comment by Gladys Allen on December 19, 2012 at 6:26am
Thanks again Angela. I will look at the program you have. I love to meet you and see your spa. I am in Ormond beach fl, not far from you..
Comment by Angela Brill on December 19, 2012 at 6:04am

yes it is scarey and I am still scared as the end of the month draws near.  I have been using sytle seat its free appt setting.  I think it is more for hair but it even reminds clients of appts so it works for now.  There is an iphone app too.  I bought alot of my equipment online via ebay.  There is alot to buy depending on services you offer.  Website, menus etc its alot of work but well worth it.  Good luck and keep us posted!

Comment by Gladys Allen on December 19, 2012 at 5:49am
Hi Angela, thanks for the response. I calculated the hourly wage and it would be less than minimum wage. The kicker is I still have to buy all of my supplies,products and equipment. I am looking into a space now! Excited but scared at the same time. If anyone has any tips on the insurance, program for the computer, equipment anything it would help! Thanks for a great place to see what others are doing.....
Comment by Angela Brill on December 18, 2012 at 7:10pm

yes Gladys good luck!! I was in the same boat with groupons and making nothing..I am am making more renting space.

Comment by Gladys Allen on December 15, 2012 at 3:15pm
Thanks Natalie. That's what I thought. Not only that but by the time I get my part from groupon it will be less than 6.00. Lmao
 

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