Esty vs. Cosmo
Views: 319
Replies to This Discussion
-
Permalink Reply by Carrie Patrick on
-
I saw you're in Indiana so I checked out the info on the Indiana licensing board website (www.in.gov/pla/cosmo.htm) -- it looks like the requirements there for an esthetician are 700 hours of education, for a cosmetologist it is 1500 hours of education. I'm not an expert but it seems like the easiest way to describe it, is that cosmetologist is a broader designation. So their services include everything that an esthetician can do, plus other things that an esthetician can't do.
So I would say the best way to market is to focus on your specific services, rather than the fact that you're an esthetician or what that means. The general public probably doesn't know the difference or even care, they just want to know whether you can do X, Y, Z really well for them and get results.
-
Permalink Reply by Darla Hall on
-
Thanks Carrie. I guess am wondering how to promote myself to potential employers. Since they are all Cosmetologists I am looking for reasons for them to invest in me as an Esthetician. I just received my license and haven't started working yet.
-
-
I would point to all the reasons why anybody would hire you (regardless of what kind of license you have), e.g. the things you're good at and the specific interests you have within the field ... maybe you really love waxing or some other service ... and if they bring up that you are an esthetician instead of a cosmetologist, you can say this is an advantage because you SPECIALIZE in skin, it is your focus instead of being just one of a bunch of different things you do.
It is all about the way you present this. Focusing on one thing can be a negative or a positive. If you always present it as a positive, other people will usually take the same view.
-
-
Thanks again Carrie! That is great advice it's not a comparison at all is it. Thank you for giving me a new perspective.
-
Permalink Reply by COURTNEY on
-
Hi,
So as I was reading your post the answer seemed so simple! You ARE the Esthetician, the skin care SPECIALIST. Im not sure how it works in your area but here, I checked out with some of the cosmo students in school and seems that the only TOUCH on the skin care subject and waxing. So already regardless... YOU ARE THE SKIN CARE SPECIALIST.. Cosmo's are simply the HAIR SPECIALIST!!!
But depending on what direstion you are taking you speciality can help or hurt you since you are having competition.
We have as esty 750 hr and cosmo are 1500 yet still all of their hours are spent on hair, nails, chemicals, reactions, history, and so on... Really they are shown a facial and thats about all.
-
-
Courtney. It sounds much clearer hearing it from someone else. I think I am guilty of over thinking it!! Thank you
-
-
Agreeing with everything said already-A cosmo license will trump esty and nail tech's, they are taught enough hours to cover the state regulations & to pass the boards, but schools do offer extra training for extra money. at the school I attended probably less than 10% paid extra for advanced skin care. Get all the knowledge and practise as much as you can.
-
Permalink Reply by Sayra Hill on
-
The most important thing to remember when starting a business is to offer something or do something that no one else is doing. There is much competition out there but I am sure you can offer treatments that the others are not offering. I like the idea of going all natural with products and treatments. It is a hot new market as people are getting away from man made chemicals. Educate yourself on nutrition for the skin, inside and out. I always include information for my clients on supplements they should be taking, foods to eat and avoid for their problem skin and to achieve healthy skin. There is a whole new world out there in this field and I am seeing it more and more on line and in magazines, like vegie and fruit facials from fresh ingred. you make yourself to offering the supplements you buy for your clients to take home. Get a good blender and a good book for recipes. This area is growing fast and perhaps your competition does not offer these.
-
-
I would like to suggest that you find a niche and fill it. Does anyone specialize in clearing acne, is there a need for male waxers etc. check the competion out and see what the rest are not doing, even asking the cosmo's what they don't like to do. Some just hate doing certain things. I'm not good at lash extensions, I bought all the stuff and haven't had but one call, and then I couldn't do it at the time she wanted. I'm sure there is something very unique to you. As your trying to find that niche, there is no reason why you can't do all the other stuff that you can do. Invest in DVD's/books lots of times the used book store has things really inexpensive, youtube has some great professionals on there willing share their expertise for free, if you take a few dollars from each service and reinvest in yourself, little by little, I promise it will pay off. It's really hard to invest more when your just starting but it will set you apart from the others. I see so many that do what's required and no more, things such as learning a few extra facial massage techniques, that no one else is trained in. Although, I never specialized in any one area, my passion as an LMT was giving a results based massage, my goal was always to have them feel at least 40-50% better than when they walked in. Most of my CEU'sare in deep tissue, of some form. I invested in books, videos, non CEU classes, CEU's above and beyond the requirements for renewing licence. When I went to Esty school in 2010 all I went for was to learn how to wax, anything else was a bonus. I'm still today, not where I think I should be financially but times are challenging-I'm 64. and willing to do what it takes. I may have picked up a client today for free eyebrow waxing experience, because she is someoe with a challenging set of brows, one the hairs point to her forehead the other is normal-so she keeps them trimmed to 3/8" or so-they look pretty bad close up, but she feels she has no choice, so I offered for free if she'd comply with my 4 week schedule gradually and see just how often she should wax for her growth timetable, and that takes 3-4 months and reccommend me on my FB page, I would work with her, no one ever told her hair gel might work or eyelash perm solution might flatten them out! She has always gone the Asian clinic route, which is fineand 1/2 my price for a cleanup, but their culture keeps a very thin trimmed brow, and I personally don't feel they look great on most of us, our culture is different. Under culture have theri brows too close together in my opion. I may not be able to do a thing for her but I'm gonna try my best to help her have a great pair of brows-but it'll take months to grow them out incrementally, if they will grow out, there may be just too many spoiled follicles! Sorry I'm so long winded. but maybe something I said will help you. Lots of exp. in massage, just a 1.5 out of esty school. I wish you success. and prosperity!
-
-
Brows and lashes can be regrown in about 3 to 4 weeks using lash enchansers. Check out truthinaging.com for brands that really work. I sell and use myself the brand Hydropeptide and it lasts for about 4-6months & retails for $98. I love it and so do my clients!
-
-
thank you for info1
© 2024 Created by ASCP.
Powered by
