In the last several months, I’ve been doing a lot of thinking about marketing execution for a few different skincare companies that I’m interested in working with.  During my research and many attempts at creating marketing proposals which look professional and correctly portray my ideas, I was suddenly hit with a string of “E” words…  :)

Educate –…

​“Summer is approaching and I’m confused about the new sunscreen rules!”

Here are your questions; ANSWERED!

Written by Tara Templeton, April 2013

     After over 30 years of performing and reviewing studies, going back-and-forth, and quite a bit of confusion, the FDA has finally begun implementing their ruling on sunscreens…  By the end of…

I got schooled this weekend…  After all this research and writing about sun protection, I finally had my day in the sun to try out my new-found knowledge, using brand-new sunscreens (with zinc oxide and titanium dioxide as the active ingredients!) and a cool, new …

by Tara Templeton, 2012 

my blog

     As estheticians and consumers, we have all heard marketing claims of the newest skincare products and ingredients; the esthetics industry wouldn't continue to grow without them.  But right now I want to explore an ingredient that’s been around for thousands of years, said to be used by…